5 thoughts on “How to promote your own products on WeChat?”

  1. WeChat promotes its own product methods as follows:
    1, brush friends circle to send advertisements:
    2014-15, the WeChat red profit period, the screen printing and blackness of the advertisement played a certain effect. So far, this method still uses the circle of friends as the advertising bar. Ten advertisements per day, you want to increase exposure to promote sales, but in fact, WeChat friends are disgusted and blocking things that are not discussed.
    2. Entering group advertising:
    The WeChat group can't help sending advertisements, but the purpose of everyone to enter the group is to communicate, not to see advertisements. Therefore, there is only one result of high -quality WeChat group advertisements, which is kicked.
    3, explosive pink add people, private advertising:
    This is a common practice for many netizens, enter WeChat group, add group friends first, and then release private advertisements. However, if the group members are you and strangers, the pass rate with friends is very low, even if they pass.

  2. Increase product characteristics, create your own WeChat group, and update your product information regularly.
    1. Opening the store's WeChat account can be set and opened the corresponding stores according to the mobile phone number. The shops here are recommended to design the store style according to the product, service, etc. At the same time, setting out classification, product title, product details page, etc. in the store, to increase product characteristics, this is the necessary preparations for customers to wait for customers.
    2. The WeChat group's own site is always convenient when doing things, so creating a WeChat group of its own is the first consideration; after creating its own WeChat group, you can set up rules and pull the corresponding WeChat friends internally and pull the corresponding WeChat friends. Topics of entering and interactive interaction, activity promotion, etc.
    3. Join WeChat group, make shops or products on WeChat can only be better to do the market. Only with more groups and WeChat friends online support can continue to operate; this is for WeChat for WeChat; Propaganda products and stores are more important.
    4. To share the article account to make the product well, a WeChat account is not enough. You can cooperate with multiple WeChat accounts to cooperate, and multi -directional drainage can work better. It can be divided into a service number, a subscription number, and one ordinary or other account.
    5. As for WeChat activities and promotional categories, it is also done by various merchant stores, so I won't say more here. Push the product out of the corresponding method, and then do the activity properly; for the products and stores on WeChat, it is a cycle process, and it is also the market that slowly stands on the WeChat platform.

  3. Hello
    WeChat promotion, first of all, you have to plan, product positioning, and then promote it. Finally, the customer service
    's ideas of planning, that is, the theme, the taste of the subscriber
    This phrase It is not nonsense, because my public account content positioning is in terms of marketing, but it is biased to WeChat. Therefore, from the beginning, I used WeChat functions to make articles, selling a paragraph that everyone usually looks very common. Secondly, in terms of product description, a layer of yarn is covered and a voice is packaged into a product with huge secrets inside. Furthermore, you can also add some material to the theme. The smell of the idea is not important. The important thing is that the old bottle is changed to the new wine. You can also sell the characteristics.
    The preparations before planning: First, the material, the other is the reply, the third is the link, and the fourth is the interface
    1, the material includes text, graphic, and voice. The author sells voice, but the description is a bit too much. After the voice is compressed and cuts, there is a little noise or a small sound, and the length of the longest limit of less than 60 seconds is reached. Those who need to use voice materials during the activity must be recording in the case of quiet environment, draft drafts, and computer recording software. It is not recommended to use WeChat directly for recording. After WeChat compresses the voice files, the effect coming out is worse than the mobile QQ. The content description is clear about the time, place and prize method of the event. The author was a "streaking" test without preparing, and a lot of problems were exposed. Similarly, the picture size, the reading experience of different size screens, requires testing in advance. Determine that there is no problem, push it out.
    2, the reply includes automatic replies of keywords to guide subscribers to enter the next link. Previously, a text game was popular on WeChat, which can kill monsters, pass, and upgrade by replying to keywords. The automatic reply is also a type of content material. It is recommended to write it in advance in advance.
    3. The setting of the following link should not be too much, too deep, so as not to play with the subscriber for the lack of patience. The setting of the link must be interesting. It is necessary to let the user can't wait to know what the next answer is.
    4, interface, the author used the digital lottery this time. At present, the more popular large turntable interface effect is good. You can refer to this platform lottery function:
    The activity push time to choose to be in the spare time of subscribers.
    . For example, every time you push the content of the subscriber, the amount received by the time period is the largest, so the selection of this time period is good, and the exposure that can be obtained by the activity is greater. some.

    Is when the content of the event is pushed out, real -time information must be opened
    The information for the subscriber to feedback at any time, especially for subscribers who have doubts about the activity, copy the problem to copy the problem Get it into the Word document, and then copy the answer after the answer, make a temporary customer service manual, which is convenient for answering similar or related questions that appears next. If it is an e -commerce seller to do WeChat activities, the introduction text of the product should be streamlined, and it cannot be copied into the customer service manual in a large paragraph. In addition, the picture of the product also needs to be compressed, and put it in the customer service manual in advance to prepare, or use it from the graphic materials that had been prepared before.
    The payment interface is required during the activity. It is recommended not to call Alipay's collection homepage directly like the author.
    , you can put the product in the Taobao shop and put your baby link in. At present, WeChat's support for Taobao is still a bit not very refreshing, especially login. However, after accessing the Taobao page of the mobile version, it is relatively better. The author still recommends that it can be connected by self -built mobile websites. Even the old toothed WAP website is okay. Now the HTML5 era is now, and the template adaptation is the king. With many pictures on Taobao pages, in large and large cases, loading speed and traffic consumption become a problem.

    The event has prizes
    MONINING. Do n’t give any iPad mini, Hainan Sanya Shuangfei three days and two nights, etc. There are gimmicks, a bit new, and their own products. For example, WeChat marketing training can send some WeChat -related information. Pay attention to this platform to receive a gift package. The problem is that you usually do not do activities through WeChat, and the number of subscribers inquires is not the same, so do n’t send it. There is a problem with the product. Don't even do the event. What you want to do is find the reason.

    This I suggest that you can cooperate with other public accounts to exchange their respective products equivalent, or pack up for complementary products. The public accounts of the two parties are pushed together. There are competition for homogeneous products, and you may wish to try cooperation. The number of subscribers must be at the same level, and the target customer group is intersect or the same. There are so many conditions, in fact, the so -called industrial cluster. A street that sells grain and oil, a street selling flowers, and win -win cooperation. Everyone lives very moisturizing.

    The activity effect statistics. Those who are connected to the mobile webpage can add third -party statistics code to the page, such as GA or CNZZ.
    It without access, use the international public platform to view the data for reference. At present, the number of times shared in the circle of friends cannot be counted. The maximum limit is a link of 100 times. But it can be pushed vigorously on the micro group, which is limited to how many micro groups you have. When the event uses the personal number to push the circle of friends, the selection time period can be in the middle of the night, and the next day can generally be ranked at the forefront. Finally, there is also a kind of promotion software for old wine to change new bottles recently. In fact, QQ brushing is looking for nearby people, taking advantage of ingenious cards and other functions. External promotion must also be rational.

    This temporarily summarized the above seven major precautions, and then replenished the update. In addition, many products developed through third -party interfaces can be paid attention to. If it is applicable, there is no defense. For example, a product I saw a few days ago is very good. You can realize the construction of a mobile website through WeChat (there is no big difference between the interface and the PC side website). You can also see the data (with the customer management system) in the background. Essence

    o (∩_∩) o I hope to help you!

  4. WeChat promotion, first of all, you have to plan, product positioning, and then promotion. Finally, the customer service
    's ideas of planning, that is, the theme, to meet the taste of subscribers The content positioning of the public account is in terms of marketing, but it is biased towards WeChat. Therefore, from the beginning, I used WeChat functions to make articles, selling a paragraph that everyone usually looks very common. Secondly, in terms of product description, a layer of yarn is covered and a voice is packaged into a product with huge secrets inside. Furthermore, you can also add some material to the theme. The smell of the idea is not important. The important thing is that the old bottle is changed to the new wine. You can also sell the characteristics.
    The preparations before planning: First, the material, the other is the reply, the third is the link, and the fourth is the interface
    1, the material includes text, graphic, and voice. The author sells voice, but the description is a bit too much. After the voice is compressed and cuts, there is a little noise or a small sound, and the length of the longest limit of less than 60 seconds is reached. Those who need to use voice materials during the activity must be recording in the case of quiet environment, draft drafts, and computer recording software. It is not recommended to use WeChat directly for recording. After WeChat compresses the voice files, the effect coming out is worse than the mobile QQ. The content description is clear about the time, place and prize method of the event. The author was a "streaking" test without preparing, and a lot of problems were exposed. Similarly, the picture size, the reading experience of different size screens, requires testing in advance. Determine that there is no problem, push it out.
    2, the reply includes automatic replies of keywords to guide subscribers to enter the next link. Previously, a text game was popular on WeChat, which can kill monsters, pass, and upgrade by replying to keywords. The automatic reply is also a type of content material. It is recommended to write it in advance in advance.
    3. The setting of the following link should not be too much, too deep, so as not to play with the subscriber for the lack of patience. The setting of the link must be interesting. It is necessary to let the user can't wait to know what the next answer is.
    4, interface, the author used the digital lottery this time. At present, the more popular large turntable interface effect is good. You can refer to this platform lottery function:
    The activity push time to choose to be in the spare time of subscribers.
    . For example, every time you push the content of the subscriber, the amount received by the time period is the largest, so the selection of this time period is good, and the exposure that can be obtained by the activity is greater. some.

    Is when the content of the event is pushed out, real -time information must be opened
    The information for the subscriber to feedback at any time, especially for subscribers who have doubts about the activity, copy the problem to copy the problem Get it into the Word document, and then copy the answer after the answer, make a temporary customer service manual, which is convenient for answering similar or related questions that appears next. If it is an e -commerce seller to do WeChat activities, the introduction text of the product should be streamlined, and it cannot be copied into the customer service manual in a large paragraph. In addition, the picture of the product also needs to be compressed, and put it in the customer service manual in advance to prepare, or use it from the graphic materials that had been prepared before.
    The payment interface is required during the activity. It is recommended not to call Alipay's collection homepage directly like the author.
    , you can put the product in the Taobao shop and put your baby link in. At present, WeChat's support for Taobao is still a bit not very refreshing, especially login. However, after accessing the Taobao page of the mobile version, it is relatively better. The author still recommends that it can be connected by self -built mobile websites. Even the old toothed WAP website is okay. Now the HTML5 era is now, and the template adaptation is the king. With many pictures on Taobao pages, in large and large cases, loading speed and traffic consumption become a problem.

    The event has prizes
    MONINING. Do n’t give any iPad mini, Hainan Sanya Shuangfei three days and two nights, etc. There are gimmicks, a bit new, and their own products. For example, WeChat marketing training can send some WeChat -related information. Pay attention to this platform to receive a gift package. The problem is that you usually do not do activities through WeChat, and the number of subscribers inquires is not the same, so do n’t send it. There is a problem with the product. Don't even do the event. What you want to do is find the reason.

    This I suggest that you can cooperate with other public accounts to exchange their respective products equivalent, or pack up for complementary products. The public accounts of the two parties are pushed together. There are competition for homogeneous products, and you may wish to try cooperation. The number of subscribers must be at the same level, and the target customer group is intersect or the same. There are so many conditions, in fact, the so -called industrial cluster. A street that sells grain and oil, a street selling flowers, and win -win cooperation. Everyone lives very moisturizing.

    The activity effect statistics. Those who are connected to the mobile webpage can add third -party statistics code to the page, such as GA or CNZZ.
    It without access, use the international public platform to view the data for reference. At present, the number of times shared in the circle of friends cannot be counted. The maximum limit is a link of 100 times. But it can be pushed vigorously on the micro group, which is limited to how many micro groups you have. When the event uses the personal number to push the circle of friends, the selection time period can be in the middle of the night, and the next day can generally be ranked at the forefront. Finally, there is also a kind of promotion software for old wine to change new bottles recently. In fact, QQ brushing is looking for nearby people, taking advantage of ingenious cards and other functions. External promotion must also be rational.

    This temporarily summarized the above seven major precautions, and then replenished the update. In addition, many products developed through third -party interfaces can be paid attention to. If it is applicable, there is no defense. For example, a product I saw a few days ago is very good. You can realize the construction of a mobile website through WeChat (there is no big difference between the interface and the PC side website). You can also see the data (with the customer management system) in the background. Essence

  5. WeChat advertisements can be put through the WeChat circle of friends or WeChat public accounts.

    It WeChat friends circle advertising methods are:
    1. Local promotion advertisement
    In LBS technology, local promotion of friends can accurately directed 3-5 kilometers around the people, whether you are you are New store opening, promotion, new product listing, membership marketing, local advertisements in the circle of friends can effectively reach customers and improve the visit of the store customers. Merchants can strengthen the user's awareness of the merchant brand through the name of the store and the city.
    2. Native promotion page advertisement
    creating a perfect brand story. It is not enough. The native promotion page advertisement can better help the brand improve the user's viewing experience in form technology and other aspects. The native promotion page ads consists of two parts of the outer display of the WeChat circle of friends and the inner promotion page of the inner layer. Click to directly open the native promotion page and the experience process is natural.

    3. Small video advertisements
    The outer layer small video default playback, click to enter the full video, and at the same time, you can choose to jump link, deepen layers, bring the target audience "naturally" into the story situation into the story situation Among them, vividly present brand claims.

    4. Graphic advertisements
    It, like the dynamic morphology of friends in the circle of friends, text, pictures, and links can be flexibly and freely configured, providing a variety of display forms to satisfy personalized creative expression.

    This Public account advertising method is:
    1) Photo advertisements
    display with banners, flexible and changing, strong performance.

    2) Graphic advertisements
    Im -and -text advertising pictures, simple production, fitting WeChat reading scenarios.

    3) Card advertisement
    This is small in shape, rich in information, guides users to pay attention to public accounts, download mobile applications, and receive card coupons.

Leave a Comment